How to see the ads your competitors are running now

You can see the ads a competitor runs now in Meta's Ad Library, which lists active ads by advertiser, and in TikTok's Creative Center, which shows top ads by industry and region. Both are free to search.

Searching them one brand at a time is slow, and they tell you little about which ad is working. Sume's ad library has Scrapy search TikTok, Instagram and the ad libraries for ads like yours, judge each one and keep the ones that perform.

What should you search for?

• The competitor's brand name, and the names of its products
• The product type, so you see ads from brands you did not know about
• The format you want to try, such as unboxing or before and after

What does Sume show on each ad?

Each card carries the post's views, likes and comments, and Scrapy says why it kept it. From any card you can ask Remixy to remake the ad with your product, so research and the first cut happen in the same project.

Is it fine to copy a competitor's ad?

Copy the shape, not the ad. A format, a hook or a pacing is fair to reuse; another brand's footage, logo, music or people are not. Remixy keeps the reference's structure and swaps in your product, your brand and your words, and your Brand OS keeps every remake on your own brand.